Regular Vacuuming: Incorporate your cowhide rug into your routine vacuuming to prevent dirt buildup. Vacuum in the direction of the hair to prevent any damage.Occasional Shaking: Periodically shake your rug outside to eliminate excess dirt or debris that might have accumulated. This helps maintain its pristine condition. Brushing: Use a brush with hard bristles to gently brush your cowhide rug in the direction of the hair. This will help keep it looking its best. Treat your cowhide rug as a valuable investment, and it will reward you with years of unparalleled beauty and durability.